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GoodWeel

The art of conveying value and earning trust.

Anna DAR

Book Description:

In today's competitive market, genuine connection is your greatest asset. The practical guide, Gratitude, provides a systematic approach to forging lasting, profitable relationships with customers and partners, built on a foundation of mutual trust and tangible value.

This collection includes the following two books:

Book 1: The Universal Psychology of Client & Partner Relationships
Lay the psychological groundwork for understanding what drives people. This book provides actionable tools, including transactional analysis, the basics of neurobiology, techniques for deflecting manipulation, and strategies for strengthening your emotional intelligence. It features a deep dive into personality frameworks—such as Jungian types, communication styles, and temperaments—to help you tailor your approach to every individual.

Book 2: Selling is Conveying Value: A Step-by-Step System from First Contact to Lasting Partnership

Move beyond outdated, high-pressure tactics. This book is a modern, step-by-step sales system that teaches you how to build a dialogue where the sale becomes a natural result of helping your client. You will master every stage: building rapport, identifying needs with the SPIN model, crafting a powerful value proposition, handling objections with confidence, and closing deals seamlessly. All techniques are fully adapted for today's digital environment.

Why this book?

Why This Book?

Every self-help book ever written boils down to the same simple advice: a billionaire on a private jet is telling someone who's barely making rent to 'step out of their comfort zone.'

Today, success in almost any field is inextricably linked to the ability to build relationships. The moment you pitch a project, seek allies for an idea, or simply ask a colleague for support, you are engaging in a form of "selling." You may not be selling a product, but you are selling an idea, a vision, or, most importantly, your own credibility.

We’ve all seen them: brilliant, talented people whose projects stall and ideas never take flight. They work tirelessly for years without meaningful progress, unsure of what’s holding them back.

Why does this happen?

Often, it's because the path to genuine success is challenging. It's far easier to fall for the latest "get-rich-quick" scheme—programs that drain your resources and ultimately only lead to the prosperity of those selling them.

This book offers a different way. True success in dealing with clients and partners isn't about manipulative influence tactics. It’s about the authentic desire to understand another person, identify their real needs, and offer the best possible solution. In this environment, trust is your most valuable currency.

Cultivate it, and you will not only achieve new professional heights but also contribute to a more honest and effective business ecosystem.

Let this book be your source of both inspiration and practical tools. Remember, you are not just negotiating or closing dealyou are building relationships that have the power to change lives for the better.

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